Color of the year 2017


Honey Glow, golden yellow with orange undertones. According to Dunn-Edwards, it “evokes feelings of curiosity and a natural marveling at the world around us. It represents global and cultural trends toward warmth, the exploration of new territories and celebrating life filled with color.”


honey glow







10% of the sales for this color are going to Honey Love, a non-profit that helps bees avoid extinction. That’s Cool.


Benjamin Moore


Always a class act, Benjamin Moore’s pick for 2017 is Shadow 2117-30.


color of the year








This is a good example of a color selection that is so so on a paint sample but looks great when up on a wall. In my opinion this color looks best in rooms with a lot of natural light.


Sherwin Williams


Poised Taupe. Sherwin Williams pick:


poised taupe











As they say, “not my cup of tea” Blah.




Byzantine Blue—”It stretches the boundaries of purple to borrow all of best qualities of blue and gray, making it an appealing color choice for nearly any room,” says Misty Yeomans, PPG color marketing manager.


byzantine blue





















Dee Schlotter, marketing manager, Olympic Paints & Stains brand. “Cloudberry conveys retreat from the pressures of daily life, encouraging meditation and mindfulness, inspiring more focus and less stress.”

Well that’s a mouthful but I like it.


Diamond Vogel


Ocean Storms. It’s a muted gray/blue. I like this pick by Diamond Vogel. It goes equally well inside as well as outside.

On exteriors it looks good next to white trim.













Denim Drift. According to Helen van Gant, Head of AkzoNobel’s Global Aesthetics Center. “It’s a beautiful, timeless and versatile grey-blue that takes on a different characteristic depending on how it’s used, perfectly capturing the mood of the moment and embodying our lives for 2017”

Blue’s and gray’s are the trend for this coming year and this color is a good addition to the mix.


denim drift






This color heightens our physical reactions. Seeing it causes people to react faster according to a study in the journal Emotion. We react to red because it is an ingrained signal of danger. Most people aren’t aware of the reaction and it doesn’t last long.

red monster



Among the Aztecs, this pigmented paint was regarded as more valuable than gold.

It  is soothing for chickens. It helps them to calm down, sleep better, and avoid cannibalism and pecking problems.

Infants as young as 2 weeks of age can already distinguish this color.

It doesn’t make bulls angry, they are color blind, also means “Beautiful” in Russian.

The red stripes on the United States Flag stand for courage. It is the most popular color used on flags in the world.

It is one of the top two favorite colors for people.

Fashion experts usually recommend at least a touch of the color when dressing for a job interview or any other important meeting, it denotes power, and leadership. In home decorating it is rarely used as a base color but often as an accent. One wall of a room may be painted red to create a feature wall that draws attention.

It’s all in your head

Color Perception



An image of a brain scan. color perception



Color perception is subjective. The color I see my not be the same color you see. Probably the hardest concept to grasp about color is that color is all in your head. It’s a sensation, just like touch. Like any other sensation it’s caused by physical reality. But it doesn’t have any physical reality of it’s own outside your body. Color is not a property of what’s causing the sensation. In other words, grass is not green and the sky is not blue. Rather, they have physical properties that make you perceive green and blue.

A red flower isn’t actually red. It’s just that the flower absorbs all of the wavelengths of light apart from those in a specific range. There are color receptors in the back of your eye that interpret that reflected wavelength as being red. Colors are the result of our brains trying  to make sense of signals it receives from the outside.

Your color red might be my color blue.



Our brains do a good job of keeping color constant for us. When we look at an apple for instance, it will look red regardless of the conditions we’re viewing it in. Bright light, dim light, florescent light. However recent research suggests that we don’t all see the same color. We might all agree that blood is the same color as a strawberry but what that actually looks like to me can be far different then what you see.

When we’re born,  our neurons aren’t configured to respond to color in a default way; instead, we each develop a unique perception of color.




Color Is Subjective


Color Wheel and Issac Newton



Sir Issac Newton developed the Color Circle in 1666.

Newton set up a prism near his window, and projected a beautiful spectrum 22 feet onto the far wall.


Smithsonian prism


The prism can be used to split a narrow beam of white light into a spectrum. It can also be used to reverse the process. One way to do this is to produce a spectrum with a prism, and then blur it by rocking the prism. The prism is rocked by turning the crank.

The device above is in the National Museum of American History at the Smithsonian Institution.

His most useful idea for artists was his conceptual arrangement of colors around the circumference of a circle, which allowed the painters’ primaries (red, yellow, blue) to be arranged opposite their complementary colors (e.g. red opposite green)




Today the arrangement of colors around the Color Wheel is in correspondence with the wavelengths of light as opposed to hues, in accord with the original color circle of Isaac Newton.


Color Terminology

Primary Colors:



Those colors that cannot be created by mixing other colors. Red, Blue & Yellow.




Secondary Colors:




The colors you get when mixing two primaries. Orange, Purple & Green.




Tertiary colors:




The colors achieved by mixing primary and secondary hues.




Complementary Colors:




The colors located opposite each other on  a color wheel.





Analogous Colors:



analogous, color wheel


The colors located close together on a color wheel.


Color Relationships:


Color relationships can be displayed as a color wheel or a color triangle.




The painters color triangle consists of colors often used by a paint contractor. These are the colors we learn about as children. The primary colors of red, blue and yellow.



The color purple was associated with royalty because only aristocrats could afford the expensive pigment.


purple shirt "fear the purple"


During Roman times, the color  came from a dye made from the mucus glands of a tropical sea snail known as the Murex. The Latin name was purpura, which gave us the word purple. This discovery is attributed to the Phoenician god Heracles, the guardian deity of the city of Tyre. Located on the coast of the Mediterranean. One day his dog bit into a Murex shell and its mouth immediately turned purple. His companion, the beautiful nymph Tyrus, declared she would only sleep with the god if he dyed her a garment in the same shade. Heracles obliged and the famous Tyrian purple dye was born.

Tyrian purple was worth more than gold: a pound of it cost three times the yearly wage of a Roman baker.

murex shell from which purple dye was obtained

The Phoenicians were known in classical Greece and ancient Rome as traders in purple because of their monopoly on the precious dye of the Murex snail.  Major Phoenician cities were built on the coastline of the Mediterranean where the Murex was located.

It took 4 million crushed Murex shells to create one pound of pigment. The preferred method was to collect vast piles of shellfish and to allow them to decompose in the sun.

This color is the hardest  for the human eye to distinguish.

Samuel Jackson would only play Mace Windu in Star Wars if he had a purple lightsaber.

This is the color for epilepsy awareness because of it’s association with lavender, which is a traditional treatment for the disease.